Feeds:
Posts
Comments

Posts Tagged ‘Nature Valley’

I love almond flavored food. When Nature Valley came out with Roasted Almond flavored granola bars, I was quite happy. Then, at a recent event they had incredibly healthy snacks, including an assortment of Kashi granola bars. One of the flavors was Roasted Almond Crunch. JACKPOT! I’m a convert (which I guess gives you an idea of where this article is headed). I’ve been buying the Kashi bars for a month or so now, but the other day I ran out. I found a lone Nature Valley bar in the back of my desk drawer and had myself a snack. Wow. Huge difference from the Kashi bars. The NV bar was really sweet. It also seemed in some way less substantial. I’m here to compare the ingredients and the nutrition facts. I’ve added links to uncommon ingredients to give you a better idea of what these are made of.

Nature Valley
Ingredients: Whole Grain Oats, Sugar, Canola Oil, Almond Pieces, Brown Sugar Syrup, Yellow Corn Flour, Soy Flour, Salt, Soy Lecithin, Baking Soda, Natural Flavor.
Ingredient total: 11
Calories per serving: 190
Total Fat: 8 grams (1 gram of saturated fat)
Sodium: 170 milligrams
Total Carbs: 28 grams
Dietary Fiber: 2 grams
Sugars: 11 grams
Protein: 4 grams

Kashi
Ingredients: Whole Grain Oats, Evaporated Cane Juice Crystals, Rolled Whole Grain Blend (Hard Red Wheat, Oats, Rye, Triticale, Barley), Expeller Pressed Canola Oil, Natural Roasted Almond Butter, Soy Protein Isolate, Almonds, Kashi Seven Whole Grains & Sesame Flour (Whole: Oats, Hard Red Wheat, Rye, Brown Rice, Triticale, Barley, Buckwheat, Sesame Seeds), Chicory Root Fiber, Honey, Rice Starch, Wheat Germ, Evaporated Salt, Gum Arabic, Soy Lecithin, Sodium Bicarbonate, Natural Flavor, Mixed Tocopherols for Freshness.
Ingredient total: 30
Calories per serving: 170
Total Fat: 6 grams (0.5 gram of saturated fat)
Sodium: 150 milligrams
Total Carbs: 26 grams
Dietary Fiber: 4 grams
Sugars: 8 grams
Protein: 6 grams

I’ll be honest, I thought there would be a very clear winner here.

If you look at the number of ingredients, NV wins with 19 fewer ingredients. Michael Pollan’s Food Rules might suggest NV is the winner. If you look at the nutritional facts, Kashi has lower everything except for fiber and protein, which you want more of. There’s a lot of stuff in the Kashi bars, both good stuff, and ingredients that make me wonder why they were included. I’d love to get a play-by-play of why each ingredient is used. Is it to up the density? Is it to hold it all together? Is it to improve the texture, the crunch, the visual appeal? Kashi has a lot of information on the website about their ingredients, more exploration is needed. NV has a few ingredients that I wish were replaced with more nutritious substitutes (yellow corn flour for one).

I’d love to hear other perspectives on this face-off. What would Alton choose?

Read Full Post »